The Digital Radish Book Club: May’s Top Picks
Last year we held our inaugural RadCon, and it just returned for 2024! What a day it was, full of ideas, inspiration, and information focused on creativity, psychology, and what holds space in minds and memories. We were hugely fortunate to be joined by Phil Barden, author of ‘Decoded: The Science Behind Why We Buy’. […]
Making The Sunday Times’ Best Places To Work list… again!
Lightning struck twice. For the second time in a row, we’ve made The Sunday Times Best Places to Work list! It’s a testament to the investment we put into our people. From working from anywhere in the world to monthly wellbeing budgets, we deeply believe you only get the best out of people when they’re […]
The Digital Radish Book Club: March’s Top Picks
At Radish Towers, we’re incredibly lucky to work with such talented and inspiring women every day – from our female-founders to our amazing colleagues and clients. On the back of celebrating International Women’s Day, we thought it would be apt to choose three books that could all be described as boundary breaking. In different ways, […]
Which platforms create the best AI images for B2B marketers? We tested 3 to find out
By 2025, 90% of content online is going to be produced with the help of AI, according to the latest Europol Innovation Lab. Just let that sink in. Let it percolate around your brain like a strong coffee on a cold Monday morning. There are so many AI tools available that 90% might even be a conservative […]
The Radishes make it a magnificent seven at the B2B Marketing Awards 2023!
Well that happened. Wednesday night saw the return of The B2B Marketing Awards – always the biggest awards night in our calendar – and it’s safe to say we surpassed all expectations. In a highly competitive field, against the best agencies B2B has to offer, we managed to get our hands on not one, not […]
The Digital Radish Book Club: October’s top picks
We’re big believers in that creativity, inspiration, and learning can come from anywhere. It doesn’t just have to come from a design book, an advertising podcast, or a marketing video. So in this month’s book club, we’re bringing you some of our favourite non-design/marketing/advertising books, podcasts, and videos that have inspired us in our work. […]
How we create unforgettable (and award-winning) content
We’re thrilled to announce that we’ve won Gold at this year’s Fintech B2B Marketing Awards for Best Use of Innovative Content with our client Quantexa. It’s probably not the first time you’ve heard us talk about this campaign. Our co-founders Lorna and Renaye spoke about it at this year’s Ignite USA conference in their keynote speech, and it’s been nominated for […]
The Digital Radish Book Club: August’s top picks
The world is full of unique ideas. One might solve a problem that has annoyed customers for ages. Another could disrupt a whole market. One could even change the world. In this month’s book club, we’re focusing on three books that could show you how to transform customer perspectives on your brand – and, hopefully, […]
Brand and demand – what’s all the fuss about?
For marketers, it’s often presented as a choice between one or the other. But combining brand investment and sales activation can lead to spectacular results