Category: Book Club

The Digital Radish Book Club: April’s Top Picks

Originating in America during the 1970s, Earth Day is a movement aimed at raising awareness about environmental issues. By 1990, the practice had gained global traction, giving rise to Earth Month, which occurs annually in April. Today, this occasion for reflection is observed in 190 countries! To commemorate World Earth Month, we’re dedicating April’s book […]

The Digital Radish Book Club: February’s Top Picks

Our book club is all about exploring unconventional approaches to B2B marketing. So, a lot of our time is spent reading books that spark our creativity, from science fiction novels to big-idea books on AI. This month, we’re diving into the weeds of marketing strategies and the mechanics of how businesses operate, refreshing ourselves on […]

The Digital Radish Book Club: January’s top picks

Resolutions? We’ve had a few. But one that we’re determined to stick to in 2024 is to create innovative and unforgettable content that pushes things to the next level. In that spirit, we’re sharing three books that really hit the mark for our content and creative team – “The Boron Letters” by Gary C Halbert, […]

The Digital Radish Book Club: December’s top picks

We’re coming up to the end of an amazing year, and as it’s nearly Christmas it feels like a good time to take stock of the things we’re grateful for.  It’s been an incredible 12 months at Radish HQ, where our clients and fellow Radishes have taken us to new heights and inspired us to […]

The Digital Radish Book Club: November’s top picks

Everyone is talking about AI. And rightly so. It’s going to be one of the most important debates of the next decade.  The technology is already transforming the way we live and work – but there’s an understandable divide over whether these changes are good for us or not.  As marketers we see cause for […]

The Digital Radish Book Club: September’s top picks

This month’s book club has a lil’ twist. In the agency, we find amazing insights in all sorts of places, from YouTube to podcasts, as well as on the page. So it’s only right that this month’s blog focuses on our online faves that inspire us to push boundaries and think differently. First up is […]

The Digital Radish Book Club: August’s top picks

The world is full of unique ideas. One might solve a problem that has annoyed customers for ages. Another could disrupt a whole market. One could even change the world. In this month’s book club, we’re focusing on three books that could show you how to transform customer perspectives on your brand – and, hopefully, […]

The Digital Radish Book Club: July’s top picks

Our July edition of the Digital Radish Book Club poses some big questions for readers. How do we master our impulses and become rational, unbiased systems thinkers? This is one way you could sum up the aims of “Thinking, Fast and Slow” by Daniel Kahneman.  Rory Sutherland’s “Alchemy,” which could be described as “Thinking, Fast […]

The Digital Radish Book Club: June’s top picks

Creativity is important to us at Digital Radish. We’re always hungry for new ideas. And we think one of the best sources of them – aside from our blog, of course! – is books. In fact, we’re constantly pinging book recommendations across our Slack channels. So in the spirit of sharing, we thought it was […]